Headquarters
Dubai.
Meydan Hotel, Nad Al Shiba
Dubai, United Arab Emirates
About
Senior
operators.
Three
offices.
One
frame.
Dilogic Group was built so strategy and execution become the same conversation, owned by the same room, until the work ships.
Why we exist
A generation of watching brilliant strategy die in execution.
Dilogic was founded in 2023, after a generation of watching brilliant strategy die in execution. The pattern was consistent across firms, sectors, and continents.
The consultancy delivered the deck and disengaged. The agency sold strategy as a wedge to sell execution hours. The in-house leader brought one career's pattern to a problem that needed ten. The strategy was sound on paper. It failed in delivery — not because it was wrong, but because no one stayed in the room.
Three years on, the firm operates as the Strategic Principal for growth-mode enterprises across MENA, the UK, and Europe. Experienced operators. Six interlocking practice areas. Seven sector verticals. One frame.
Founder
Omar Y. Sallam.
Omar founded Dilogic Group in 2023, after roles at Google and a series of global communications consultancies across MENA and Europe. The thesis behind the firm was simple: the strategy work that mattered most never finished. It ran out of room before execution caught up with it.
Dilogic was built to stay in the room.
"I left Google and a generation of communications consultancies because I kept watching brilliant strategy die in execution. Dilogic exists so strategy and execution become the same conversation, owned by the same room, until the KPIs and results are showing. Skin in the game from day one."LinkedIn →
Where we work from
Three offices. No service boundaries.
Regional
Cairo.
192 Mohammed Nagib Axis
New Cairo 3, Cairo Governorate 4735442
Egypt
European base
London.
45 Albemarle Street
Mayfair, London
United Kingdom
Engagements run across geographies. Partners travel. The offices are operating bases, not service boundaries — a Dubai-led engagement runs into London, a London-led engagement runs into Riyadh.
How we operate
Four principles. Every engagement.
1
Experience-led only.
Every engagement is run by an experienced operator with a proven track record. No analyst pyramid. No staffing leverage. The person who scopes the engagement is the person who delivers it.
2
Co-authored, never delivered.
Strategy that is "delivered" gets ignored. Strategy that is co-authored gets shipped. We hold the pen alongside you, in the room, until the choices are yours.
3
The deliverable is the outcome.
A meaningful share of fees is tied to results — revenue, market entered, raised capital, integration milestones. We don't bill for binders.
4
We stay in the room.
The work doesn't end at handover. It ends when the strategy ships — when the choices are visible in the operating cadence and the numbers.
The group
More than the consultancy.
Dilogic Group is more than the consultancy. The group includes Event BDR — a platform for event-led business development — and Tout, a technology company operating globally on the execution layer. Both are independent businesses. Both contribute to how the group thinks about the arc from strategy to delivery.
Group landing page launches once Event BDR is rebuilt. Until then, this section signals the parent structure.
FAQ
About the firm.
When was Dilogic Group founded?
2023. Headquartered in Dubai, with offices in Cairo and London. The firm operates across MENA, the UK, and Europe, with cross-border engagements between MENA and Europe as a core specialty.
Who founded Dilogic Group?
Omar Y. Sallam founded the firm in 2023 after roles at Google and at global communications consultancies across MENA and Europe. The firm was built around the structural gap where strategy dies in execution because no one stays in the room past the deck.
How is Dilogic structured as a team?
Senior-only. Every engagement is led by a senior partner with 15+ years of operating experience. We do not staff with analysts. Headcount is not the metric we optimize for; depth of partner bench is. The partner who scopes the engagement is the partner who delivers it.
Are Dilogic's partners named publicly?
We name the founder and the senior partner team on the About page. We do not name partners as sector leads. Sector engagements draw from the partner team based on the work, and the public sector pages stay collective in tone.
Is Dilogic Group part of a larger holding?
Dilogic Group is itself the parent entity. The group includes the consultancy (this site), Event BDR (eventbdr.com — event-led business development platform), and Tout (tout.company — technology company operating globally on the execution layer). Each is operationally independent.